Alex Rogow
Director, New Business Development
Email: alexr [at] xceleration [dot] com
Phone: 678.680.7363 ext. 203
Alex Rogow joined Xceleration in 2001. As Director of Marketing Services, Alex is responsible for new business development and leads Xceleration's design and communications resources to execute the vision of our client's incentive, recognition and loyalty initiatives. Alex helps our clients maximize program awareness, participation and performance.
As an experienced marketing executive, Alex has helped companies establish and grow brands through the effective use of traditional marketing vehicles and creative campaigns such as incentive programs, tradeshows and events, direct mail, as well as Internet-based communications including corporate website design, interactive advertising and email communications.
Prior to joining Xceleration, Alex worked at Nexchange, a business-to-business application service provider, as the Director of Marketing, where he was responsible for managing all facets of the marketing mix. While at Nexchange, the client base grew from 5,000 to over 30,000 websites deploying the company's Syndicated E-commerce technology.
From 1993-2000, Alex worked at MCI where he established the foundation for his future in marketing. He was actively involved in the communications and fulfillment of first-of-their-kind products such as internetMCI, networkMCI Business, and MCI One. Just prior to leaving MCI, Alex managed a cross-functional team that delivered MCI's first business-to-business Internet-presented invoice and payment product.
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